The Pet Industry's Leading Resource for News & Content Distribution

BIRMINGHAM, England (March 10, 2014) – Pet owners in the United Kingdom can now add a new tool to their protection kit for their furry family members.  Victoria Stilwell debuted her new digital ID tags at the world-famous Crufts Dog Show (Birmingham NEC). The tags link to a free online profile at and include a toll-free telephone number in the United Kingdom that links to its 24-hour “Found Pet Hotline” call center. No additional fees are required for the service that supports lost pet recovery in England, North Ireland, Scotland and Wales.

“I’m so excited to help PetHub bring their comprehensive services to the UK,” said Victoria Stilwell, one of the world’s most recognized and respected dog trainers. “I chose to work with PetHub due to the combination of their top notch technical features and their robust back-end support systems. Now there is a solution where someone will always be available to help reunite you with your beloved pet.”

Featuring Victoria Stilwell’s key message of “Kindness is Powerful – Pass it On,” on the front and a QR code and toll-free phone number linking directly to a free profile on the back, these ID tags are made in the US of recycled stainless steel.

“Victoria’s pure message of the power of kindness aligns with who we are at PetHub,” said Tom Arnold, PetHub’s Founder & CEO. “This collaboration elevates our shared goals of protecting animals and keeping them safe.”

The Service
PetHub’s service provides a free Internet web account for pet owners, unlimited pet profiles, and the ability to link one or more “Kindness is Powerful” digital ID tags to an animal’s free profile at The profile shows important information about the animal, including multiple emergency contacts, veterinary records, medical insurance policies, critical medications, dietary needs, and much more, all safely encrypted, password protected, and visible only when the owner permits. Over the last two years, over 96% of the hundreds of PetHub reunited pets have made it safely home in one day or less.

About Victoria Stilwell
Victoria Stilwell is a world-renowned dog trainer, TV personality, author and public speaker best known as the star of the international hit TV series It’s Me or the Dog, through which she reaches audiences in over 80 countries. The torchbearer for force-free positive reinforcement dog training methods, Stilwell is the Editor-in-Chief of and is the CEO of the Victoria Stilwell Foundation and Victoria Stilwell Positively Dog Training (VSPDT): the world’s premier global network of positive reinforcement dog trainers. A co-founder of the National Dog Bite Prevention Task Force, Stilwell is also committed to helping the cause of animal rescue and rehabilitation, working closely with organizations around the world to increase awareness about puppy mills, dogfighting, animal abuse, pet overpopulation, dog bite prevention, breed-specific legislation and other animal-related issues. Appearing frequently in the global media, Stilwell is widely recognized as a leader in the field of animal behavior. More information can be found at

About PetHub
PetHub, Inc., is focused on getting lost pets home faster and safer than any other solution available by utilizing current and new technologies, including QR code pet ID tags, NFC wireless technology, GPS mapping, and real-time notifications. The company has multiple software and hardware patents pending on its ID tags and Internet services. Success stories at can be found at PetHub is available in English, German, French, Dutch and Italian languages, with users throughout the world.

# # #

Pin It on Pinterest