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Steve Vale has been appointed to the position of Vice President, Sales and Marketing, with Vets Plus, Inc. (VPI), a manufacturer of animal health supplements. Vale has more than 25 years of experience in the animal health industry and most recently held the position of Senior Key Account Manager with Chr. Hansen.

In his duties, Vale will be responsible for directing the sales and marketing teams while helping to grow strategic partnerships with key accounts.

“We are extremely happy to have Steve as part of the Vets Plus team,” said Raj Lall, president and CEO of Vets Plus, Inc. “We have all worked together through the VPI / Chr. Hansen partnership and developed not only a professional relationship, but a deep respect for each other. Steve’s expertise in the animal health industry will be an asset to Vets Plus, Inc., and we know he is going to hit the ground running with new ideas to assist our sales and marketing team.”

Vets Plus, Inc. was formed over 20 years ago. It has built strategic alliances with animal health organizations around the world. In 2010, Bomac Laboratories, Ltd. was sold to Bayer and in 2012, BOMAC Vets Plus, Inc., will once again be known as Vets Plus, Inc.

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