NEW YORK (August 4, 2014) – Social Tees Animal Rescue and The Barn at BBH, a training program for emerging advertising talents, are raising awareness for animals in need through the popular dating application Tinder. By creating clever dating profiles for animals awaiting adoption, Social Tees and The Barn at BBH hope that those searching for their soul mate will fall in love and adopt a rescue animal.
Every year, approximately 7.6 million animals are sent to animal shelters throughout the US, according to the ASPCA. Social Tees and The Barn at BBH hope to find homes for these animals by targeting the nearly 10 million people who search for love on Tinder each day. While some Tinder users are looking for a quick fix and others something more serious, BBH has set up the animals’ profiles to cater to each Tinder users wants and needs, with the option to foster an animal for two weeks or to adopt for good.
BBH Barn began populating Tinder with animal profiles on July 31, 2014 and received over 1,500 matches in less than 24 hours! The goal is to raise awareness about pet abandonment and to potentially find homes for these precious animals. Keep an eye out for these pups on a Tinder feed near you!
To learn more about Social Tees, please visit www.socialteesnyc.com or call 212.614.9653.
About Social Tees
Social Tees Animal Rescue (S.T.A.R.) is a non-profit, strictly no-kill 501c3 organization that takes abandoned animals from the kill shelters and provides them with a safe haven and veterinary care until they are placed in a proper home. They rescue, rehabilitate and place over 3,000 dogs, cats, birds and reptiles per year. All dogs and cats for adoption are spayed/neutered, tested, vaccinated, de-wormed, de-flead, de-mited, microchipped and more. They also run a special program for underdogs and undercats through which they rescue as many amputees, blind, and injured animals as possible.
About BHH Barn
Every summer, award-winning global advertising agency BBH New York hosts the BBH Barn, an internship program where aspiring advertising professionals are split into groups of three and given 9 weeks to “make something famous.” The program roaster includes, Underheard in NYC, The Cronut Project, Dating Brian, among others
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