The Pet Industry's Leading Resource for News & Content Distribution and Bayer Animal Health, the creator of K9 Advantix II, partner to launch “Pooch Protest” to raise awareness of the dangers of fleas and ticks. Many animals that unfortunately end up in shelters transmit or easily catch disease-causing parasites.

Pooch Protest is a viral campaign and every pet owner that registers their dog or cat online, a tube of K9 Advantix II to to be dispersed to animal shelters and rescue centers. In addition to its national online presence, the “Pooch Protest” campaign is featured on billboards which will begin in Charlotte, North Carolina, and then roll out to Raleigh/Durham, North Carolina, and Philadelphia, Pennsylvania.

“Protecting pets in shelters from nasty parasites and pests is important for so many reasons,” says executive director Abbie Moore, “not the least of which is that a healthy pet, treated for fleas and ticks and other pests, is much more attractive to potential adopters. Treating with a flea and tick preventive can truly help to keep a shelter pet more comfortable and adoptable.”

David Meyer, president and co-founder of, says “There are many ways you can help animals,” says Meyer, “but this is perhaps one of the easiest ways of all. It just takes a computer and a few minutes to join, so that you can make a difference in countless lives.”
K9 Advantix® II is for use on dogs only. For more information, visit

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