Pets Warehouse, a nationally recognized leader in pet supplies online has selected award-winning affiliate program management company of Greg Hoffman Consulting (GHC) to manage its multi-network pet supplies affiliate programs.
“We launched our first program 8 years ago on ShareASale and we need to find new and unique ways to connect with our existing database of affiliates,” said Bob Novak, COB of Pets Warehouse.
The certified affiliate managers at GHC will reinvigorate the existing affiliate programs on ShareASale and Commission Junction.
“We are excited to work with Greg on this new marketing initiative, he has a proven track record of success with bringing new life into older programs. Moreover, Greg and Cindy Ballard both have a personal interest in pets & tropical fish and that was the icing on the cake. They can relate to the interrelationship of not only pet affiliate programs but also the needs of pet owners. We are confident that this partnership will expand and optimize our affiliate marketing efforts,” say managers at GHC.
Pets Warehouse started in 1974 with importing & breeding pet birds and still maintains storefronts in Copiague, Selden & Carle Place NY. Supplying everything for pets, the website has the world’s largest offering of more than 50,000 products including marine & tropical fish.
The first major change will be to level the playing field between the two affiliate programs and offer one new commission of 10% to all affiliates maximizing online revenues. “We are about to tackle this program with all of our agency resources and find the nuggets of gold within the database,” said Greg Hoffman. “Our job is to recruit new affiliates, communicate with all of them about why they should be working with Pets Warehouse and motivate them to send us high quality traffic.”
Greg Hoffman Consulting is an affiliate program management agency with multiple clients in ShareASale and Commission Junction. Greg Hoffman Consulting was voted Best OPM of 2010 by the ABestWeb.com affiliate community. Follow Greg on Twitter @akagorilla.