The Pet Industry's Leading Resource for News & Content Distribution

SAN DIEGO (September 16, 2015) – With market sales projections forecasted at roughly $60 billion for 2015, standing out in the pet commerce crowd takes expertise and experience. Entering an industry this big can be daunting. With the launch of “Pet Business Solutions” pet businesses and entrepreneurs have a “one stop shop” resource catering to all aspects of their growing enterprise. Pet Industry Solutions, LLC, an innovative business management consulting firm for pet industry entrepreneurs and their businesses, and Dog Bone Marketing Solutions, an accomplished marketing consulting firm focused on custom marketing solutions for small to medium-sized pet industry businesses, have formed a new alliance aimed at providing full-service solutions and support for all stages of the business process.

“Together, we are a team of passionate, forward thinking entrepreneurs and pet lovers striving to help the pet industry move forward,” stated Andy Smit, Managing Partner of Pet Industry Solutions, LLC.

Pet Business Solutions offers services focused on business strategy including marketing, sales, web and business development, all areas of expertise from the two agencies.

“Our model is to work with entrepreneurs and pet businesses to plan, develop and execute their business goals, serving as an extension of their internal team,” explained Beke Lubeach, Principal of Dog Bone Marketing Solutions.

According to the American Pet Products Association (APPA), the pet industry claims over 1,400 manufacturers, more than 15,000 retail outlets selling pet products, 30,000 veterinary clinics and over 15,000 pet service providers in the U.S. alone.

Pet businesses looking to transition from a startup to a thriving, operating business can now look to Pet Industry Solutions and Dog Bone Marketing to manage the stages of the transition. “We are the opposite of a typical marketing agency. Our work extends beyond planning, and we partner with our clients and become an integral part of their everyday operational teams,” says Smit.

For more information about how Pet Industry Solutions and Dog Bone Marketing Solutions can help to deliver results that will transform pet brands and businesses, please contact Beke Lubeach at or (619) 307-9713 or visit

Dog Bone Marketing Solutions ( is a consulting agency to the pet industry. With more than 20 years experience in marketing and sales strategy development, special events creation and implementation, consumer promotion campaigns and strategic partnership development, Dog Bone Marketing has the know-how to build brands and drive results. Founded by Beke Lubeach, the company utilizes its previous experiences in the broadcast media and professional sports spaces to competitively grow clients’ business using a multi-platform approach.

Pet Industry Solutions, LLC ( is a comprehensive business management and pet industry consulting firm that believes in empowering all passionate pet business professionals and dedicated entrepreneurs to get to the next level for maximum business success. Founded by Andy Smit, services include: LinkedIn Optimization, LinkedIn Strategy Development, Web Design, Website Development, Business Strategy, Business Plan Writing, Startups, Investor Relations, Sales Operations, Staffing and Hiring Strategy.

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Media Contact:
Beke Lubeach

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