Canidae Natural Pet Foods Names New Director of Marketing
Canidae Natural Pet Foods recently announced a new Director of Marketing. Rafi Kalachian served recently in the role of Brand Manager for a leading manufacturer and now assumes the role of Director of Marketing for Canidae.
Kalachian is a graduate of USC’s undergraduate business program and has a Masters degree in Business. He has over 15 years’ experience in the marketing and product management world and plans to work with the Canidae Sales and Operations Teams in his new capacity. Rafi lives in Glendale, CA with his wife and three daughters, Sophie, Sarique, and Nareh.
Scott Whipple and John Gordon began the company years ago in an effort to keep their pet food store in business after a national pet food chain moved into the neighborhood. Currently more than 7,000 pet food retailers carry Canidae pet food. The company was also the recipient of the General Entrepreneur Award from the 9th Annual Spirit of the Entrepreneur Awards held in Riverside, California, in 2011.
In April of this year, Canidae Pet Foods announced the unveiling of a new pet food manufacturing facility in Brownwood, Texas. The facility is named Ethos Pet Nutrition.
Canidae Natural Pet Food Company is available worldwide through independent pet food retailers, which include over 7,500 locations across the United States and Canada. They sell meat-based, holistic, natural dog food, cat food, and gourmet pet treats.
Learn more about Canidae at their website, www.canidae.com.