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The American Pet Products Association’s (APPA) President, Bob Vetere, revealed 2011 spending figures and announced 2012 projections for the pet industry recently.
A steady growth rate of 3.8 percent is expected in the pet industry throughout 2012, as Vetere estimated a total of $53 billion on pet spending to take place. Spending increase is due, in part, to investors and entrepreneurs launching new products to the marketplace with an innovative spin.
Spending grew in 2011 compared to 2010, going from 5.3 percent and $48.35 billion to $50.96 billion in 2011. The largest growth rate occurred in the pet services category, which showed an increase of 7.9 percent over 2010. Pet services include boarding, grooming, pet sitting, pet hotels, day care and other pet services.
Categories assessed by the APPA included food, supplies and over-the-counter medications, vet care, live animal purchases, and pet services.
The most significant growth was seen in the pet services sector and is expected to continue in 2012 to 8.4 percent or $4.11 billion in spending. Actual spending in 2011 was reflected as $19.85 in food, $11.77 in supplies and over-the-counter medications, $13.41 for veterinary care, $2.14 for live animal purchases, and $3.79 for other pet services.
Vetere shared, “As the total pet population continues to grow, despite a slower pace, we still see the overall industry expanding year after year.”
For more about the American Pet Products Association, visit www.americanpetproducts.org.

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