For 30 years, Larry Mutschler has provided four east coast states with competitive products and exceptional customer service. 2011’s Pet Business Retailer of the Year, The Concord Pet Foods and Supplies chain gives bigger pet retail stores a run for their money.
A Delaware native, Mutschler’s stores can be found in New Jersey, Pennsylvania, Maryland and, of course, Delaware. This 21 pet supplies store chain is very unique. Mutschler encourages his individual managers to stock their shelves to meet their particular area’s needs, leaving none of the stores with identical floor setups or merchandise. Mutschler is extremely active in the day to day operations of all of his stores, although he leaves executive decisions to be made by each manager regarding their own store.
In the last 10 years, Concord Pet Foods and Supplies has had to prove itself to grocery stores and big name pet retailers in their area. Mutschler says he is fortunate to have good buying power, so his prices can stay competitive. He also offers much more high-end house brands that would mostly only be available online rather in stores. A very loyal, local customer base is ultimately what aids this chain in being able to keep competitive prices. Mutschler’s appreciation for his loyal customers does not go unnoticed. Customers have the ability to join their frequent-buyer program and can snag a deal at two big sales events every year. The chain works with local shelters and rescue organizations, sponsors a racecar and hosts an annual golf tournament in which the proceeds benefit local animal organizations.
Concord Pet Foods and Supplies has developed an exceptional business strategy for staying competitive with larger chains and continues to strive to give their loyal customers much more than just pet supplies.
Concordpetfoods.com offers consumers locations, hours of operation, a spectrum of products and a blog that covers a wide variety of pet related news and tips.